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Upper Franconian Upholstery Fair 2018:
”Clear the decks for new trends“ – this is the motto from 23 to 26 September, when the upholstered furniture manufacturers of Upper Franconia invite visitors to their showrooms. At the Hausmessen Oberfranken 2018, 16 exhibitors will be presenting their new products and trends.
The region of Upper Franconia stands for competence in upholstered furniture! It offers a huge variety ranging from the ”single sofa“ to the office chair or dining solutions via the lounge area. At our in-house shows, our business partners will find plenty of fresh ideas and inspirations – along with clearly thought-out marketing strategies.
Each of our upholstered furniture manufacturers from Upper Franconia has developed its very own profile in order to stand out from the others: from healthy sitting options to particularly choice leather via design, function and sustainability – each company displays its individual strengths. Individualisation is playing an increasingly important role. And because of its diversity, Upper Franconia can meet every customer requirement – an important argument at the POS.
Innovations and design with the best artisanal expertise – visit the home of the upholstered furniture industry with its special values! Upper Franconia stands for values!
This applies with regard to a long and traditionally close partnership with the retail trade, as well as to the close links with the region, the companies and the employees. These values are reflected in the products in terms of quality, sustainability and know-how. And it is precisely this that makes Upper Franconia special.
Our in-house shows are not normal trade fairs; rather, they are a chance for companies and their production departments to explain their products and values in their own showrooms. That is why, when it comes to upholstered furniture, we will once again this year be the trendsetter for the second half of the year!
Look forward to discovering the new trends of the upholstered furniture industry of Upper Franconia, to personal discussions with the manufacturers, and to the friendly atmosphere of the Hausmessen Oberfranken!
Christian Dahm, Managing Director of Hausmessen Oberfranken
Statement of the Head Manager of the Association of Woodworking and Plastics Processing Industries Bavaria/Thuringia – 2010
Furniture Industry starts the year 2010 optimistically